Morrow Equipment has placed an order with Alimak Group for 36 construction hoists and additional accessories.

Press release
30 December 2020

“Despite continued challenging market conditions due to COVID-19, we are excited to announce this order from Morrow for construction hoists based on our tried and tested technology to drive sustainability, efficiency and enhance productivity across the construction industry,” says David Batson, Head of Business Area Construction Equipment at Alimak Group.

Morrow Equipment is headquartered in Salem, Oregon and has locations throughout the US and Canada. Morrow has been a long-term fleet owner of Alimak branded equipment and is the largest Tower Crane company in North America, providing for enhanced offerings to their customer base to supply both Tower Cranes and Hoists.

“As part of our continued growth strategy our investment in Alimak products complements our extensive fleet. We know Alimak is the leader in technology and quality, and we are pleased to grow this relationship further. Backed by Morrow’s world class engineering, service, and strategically based parts system, we can continue to offer our customers the best equipment, serviced by the best people in the business as we expand our fleet. Morrow is recognised as the industry leader due to our relationships with only the best manufacturers, like Alimak for our hoist fleet and Liebherr for our tower crane fleet. After more than 50 years in the business, Morrow continues to put safety and quality at the forefront of our mission,” says Peter Juhren, Morrow Equipment President.

For more information, please contact:
Ole Kristian Jødahl, CEO, +46 8 402 14 40
Mathilda Eriksson, Investor Relations and Group Communications Manager, +46 8 402 14 41

About Alimak Group
Alimak Group is a world-leading provider of vertical access solutions for professional use. With a global reach spanning over more than 100 countries, the Group offers vertical access solutions adding customer value through greater safety, productivity and resource efficiency. Alimak Group’s products and service solutions are sold under the brands Alimak, CoxGomyl, Manntech, Avanti and Alimak Service. The Group has an installed base of around 70,000 elevators, hoists, platforms, service lifts and building maintenance units around the world. Founded in Sweden 1948, the Group has its headquarters in Stockholm, 11 production and assembly facilities in 8 countries and 2,300 employees around the world.

Michael Heacock Joins the Executive Leadership Team of Morrow

Michael Heacock, Vice President of Sales, Morrow Equipment Co. LLC

Michael Heacock has joined Morrow Equipment as Vice President of Sales. Heacock will be part of the leadership growth at Morrow and will join the executive team at headquarters in Salem, OR. Heacock is a graduate of the University of Washington and is a member of the ASME B30.3 and 30.29 subcommittees, as well as the SC&RA tower crane committee. 

Peter Juhren, President and Chief Operating Officer stated “We are excited to have Mike join our team and we are looking forward to his contributions to our sales and marketing. Mike has spent his entire career in the tower crane industry, and he will be instrumental in implementing our strategic growth plan going forward. Mike has the respect of the industry and will help shape and lead our sales team into the future”.  

Morrow Equipment Co., LLC. (MORROW) of Salem, Oregon, is a recognized leader in the lifting equipment industry, applying new technologies to responsive, high-quality service and products. Morrow is the exclusive distributor for LIEBHERR tower cranes in North America and a leading supplier of Alimak personnel/material hoists.

Morrow Equipment Announces Two Executive Appointments To The Leadership Team Of Morrow.

Peter Juhren, President and COO, Morrow Equipment Co. LLC

Peter Juhren, Vice President of Operations, was named President and Chief Operating Officer. Joining the Morrow organization in 1980 as a service technician trainee, Juhren worked his way up to becoming District Service Manager before managing Morrow’s global service operations as Corporate Service Manager starting in 1994, and as Vice President of Operations in 2015. Juhren is the incoming President of the Board of the National Commission for the Certification of Crane Operators (NCCCO), past Chairman of the ASME B30.3 subcommittee on tower cranes. He has also served on the CDAC committee for crane safety with Occupational Safety and Health Administration (OSHA). In his new role, Juhren, As President and Chief Operating Officer, will be responsible for overseeing the management of the company going forward, working with the Board of Directors to continue Morrow’s vision to remain adaptive to the industry changes and maintain Morrow’s position as the leader in the industry.

Mark Beals, Vice President & CFO

Mark Beals, Vice President and CFO, Morrow Equipment Co. LLC

Mark Beals, Controller, was promoted to the position of Vice President and Chief Financial Officer. Beals Graduated from the University of Colorado in 1993 with a degree in accounting and joined Deloitte as an auditor. Beals started his career with Morrow in 1995 as the Accounting Manager and became a CPA after passing the exams in 1997 and was promoted to the position of Controller in 2001. Going forward as Vice President and Chief Financial Officer, He will be responsible for the financial management of the company, managing growth and opportunities.

Leaders in the Lifting Equipment Industry

Morrow Equipment Co., LLC. (MORROW) of Salem, Oregon, is a recognized leader in the lifting equipment industry, applying new technologies to responsive, high-quality service and products. As an exclusive distributor for LIEBHERR, Morrow owns and operates the largest fleet of tower cranes and construction hoists in North America. For information regarding tower crane and personnel hoists rentals, sales and training, please call +1-503-585-5721 or email at




Goebel Forming
James McHugh


Goebel Forming-
Liebherr 316 EC-H Litronic
Liebherr 420 EC-H
Liebherr 357 HCL
Liebherr 542 HCL


Chicago, Illinois, USA

Chicago’s One Bennett Park is being developed by Related Midwest. Goebel forms is utilizing 2 Morrow tower cranes for this prestigious project. Erected November 2017, the Liebherr 316 EC-H Litronic bottom climbing crane, it will climb to a final hook height of 878ft. and will dismantle June 2018. Erected November 2, 2017. The 2nd crane on this job is a Liebherr 420 EC-H top climbing crane was erected on March 31, 2017 and will have  a final HUH of 903 ft. and will dismantle the 316 EC-H Litronic and before climbing back down and being dismantled by a mobile crane.


Wanda Vista, when completed will be the 3rd tallest building in Chicago, 95 floors and 1,136’ high replacing the Hancock Tower which dropped to the 3rd spot in Chicago after completion to Trump Tower in 2008.

Morrow supplied 2 luffing boom tower cranes to James McHugh for this high profile project.  Crane one is a   Liebherr 357 HCL bottom climbing to the71 st floor and then transitioning to a top climbing crane up to a final hook height of 1,245’. When the building is completed, the crane will then be climbed down to the 73’d floor where it will be dismantled using a timberland derrick.

The 2nd crane is a Liebherr 542 HCL top climbing crane that was erected on January 20, 2017. This crane will climb to a final height of 650 ft. and climb down to be dismantled. The Wanda Group chose Chicago over New York and Los Angeles for their first US project, 95 floors at 1136 ft. total height.

OEITO Pioneers Climbing Training

OEITO Pioneers Climbing Training


IUOE Local 793 OEITO


Liebherr 85 EC-B Tower Crane


Oakville, Ontario
Morrow was chosen by IUOE Local 793 in Ontario to provide the Liebherr 85EC-B tower crane for their new training center climbing structure. Morrow has had a longstanding relationship with local 793 and we are proud to be a part of this historic training program teaching both inside the building and top climbing operations utilizing one crane and a specially designed and built structure. Local 793 selected Morrow based on our superior service and quality-based solutions to help them achieve the perfect addition to their outstanding training program.
Having this crane at the OETIO campus in Oakville will benefit students and operators who want and need to be trained in top- and bottom-climbing procedures. – Mike Gallagher, Local 793 business manager
Here at OETIO we have had a very good working relationship with Morrow for many years now.  They have always provided excellent service and technical support any time that we have requested their assistance.  They worked with us to help ensure that our new 85 E-CB Tower Crane would climb within the new structure that was designed specifically for us to teach how to bottom and top climb this tower crane to our I.U.O.E. Local 793 members here at OETIO in Oakville, Ontario.  The bottom and top climbing exercise was performed for the first time, with the help of Morrow staff, OETIO Instructors and apprentices successfully without any problems what so ever.  We were very pleased and look forward too many more successful climbs here at OETIO. – Joe Dowdall, Director of Training and Apprenticeship and Vice President, IUOE Local 793